Social judgment theory (3 of 3)
11. (a) Identify and describe two worrisome findings concerning the measures of ego-involvement. (b) What is a correlation? What values (numbers) can a correlation have? What sort of correlation is expected between two instruments that measure the same property? (c) If the various measures of involvement all do measure involvement, what correlations would be expected between them (e.g., between the number of categories in the Own-Categories procedure and the size of the latitude of rejection on the Ordered Alternatives questionnaire)? What correlations have been observed? Are the measures of ego-involvement strongly correlated with each other? (d) Do the measures of ego-involvement display the expected patterns of association with other variables? (e) How is ego-involvement expected to be related to assessments of perceived topic importance or commitment to one’s position? What relationships are observed? (f) If one rank-orders topics by the average size of the latitude of rejection, what pattern should be seen (according to social judgment theory)? What pattern is seen?